201 Proof - Sell More, and Sell More Efficiently.

How We Help You Sell More

Alignment, adaptation and integration create results.

Selling is all about communication. At 201 Proof, we improve your internal and external communication to help you sell more and sell more efficiently by:

1. Aligning your brand story.
Your brand story is one of the most important parts of your sales program. It is the compass that keeps your team headed towards a common goal, and the beacon that draws customers to you. It has to be clear, concise, relevant to the customers and true to the spirit of the company. We can build a brand story from the ground up, or make subtle but powerful changes to one that is "almost there".
2. Utilizing new and proven technologies.
If the end goal is to maximize sales, you have to keep an open mind. Don't fall prey to "shiny new object syndrome". Just because something has been around for a while, that doesn't mean it has stopped working. Just because everyone is talking about the new craze, that doesn't mean it's right for every situation. We take a technology-agnostic approach to the world, evaluating each tool and media channel based on its fit for the brand and its ability to generate sales.
3. Connecting your message, platforms and people.
The whole is only greater than the sum of its parts if those parts are connected. Campaigns and sales materials can generate more sales when they are coordinated and connected. Your internal teams can get more done with less time and money if they share knowledge and learn a common vocabulary. We deliver better integration and communication, helping you capture more sales from your existing infrastructure and investment.